What Do You Need?

It was 1943 and the United States had a big problem: their planes were inferior and they were going to lose World War Two.

Maybe.

Army Air Force leaders asked Lockheed Martin to create a new plane. Less than five months later the Lulu Belle completed a successful test flight.

Eighteen weeks!

Keep doing what you’re doing goes the saying and keep getting what you’re getting.

What do you need?

In 1943, Lockheed Martin needed something new and to make something new an organization needed someplace new. The engineers had to develop the plane in secret, erecting tents to hide the work.

That secrecy was essential both for security and execution. To make something new, they made something in a new way.

Organizations must innovate with new rules in new places with new systems.

But do you need a new one?

Culture is something organizations aim to build and not change! Best practices. Systems.

As a leader you have to ask, what do we need right now? In 1943 America needed something new.

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