Hiring families

If we don’t let scientists bring their families, the trailer for summer blockbuster Oppenheimer notes, we’ll never get the best.

It’s dramatized. Maybe it was never said.

But it gets at something real.

Hiring is a venture's most difficult task. The right people make all the difference. But finding them is tough.

There are tricks, like IKEA’s instructions, that get to the heart of the matter: What do the people you want want?

Like family.

Would coming in slightly earlier or later help them drop kids off at school or at camp? What about summer Fridays? Work from home can work. How do you make sure their vacation is a vacation and not simply a delay of a week’s work?

Businesses serve customers and find what they want. But businesses serve their employees too. So what do they want?

The Daily Entrepreneur newsletter delivers brief meditations on the principles & practices of the world's greatest business builders. This newsletter will always remain free and dedicated to helping you get a little better each day.